Easoft (EG Group)
Construction ERP handling leads through building processes. Integrated solution that routes website leads into the correct pipelines.
Partnership Story
Easoft, part of the EG Group, provides enterprise resource planning (ERP) solutions for the construction industry. Our partnership addresses a critical challenge: ensuring website leads flow seamlessly into the right sales pipelines. We jointly developed an integrated solution that automatically routes leads captured by Serviceform directly into Easoft's CRM system. This deep integration eliminates manual data entry, reduces response times, and ensures no lead falls through the cracks. The partnership highlights how vertical software providers can enhance their offering with best-in-class lead generation capabilities.
Key Result
Deep CRM integration with automated lead routing.